Effective Keyword Research for Local SEO – A Step-By-Step Approach
Local keyword research is essential for businesses that operate in a specific geographic area. It helps you identify the terms that searchers use to find products or services like yours and optimize your content for these queries.
Start by creating a list of general keywords that describe your offerings. Then modify these keywords for local searches by adding a location or service-based phrase.
Analyze Your Competitors
If you want to attract local customers, it’s important to understand what keywords your competitors are using. This helps you develop your own set …